Is your dealership running vehicle ads on multiple channels such as Facebook, Google, or 3rd party listing sites?
Find out if redundant/unnecessary vehicle ads are draining your dealership’s marketing spend with VIN IQ’s Free Marketing Analysis.
Receive actionable insights in less than 2 weeks!
“The average Days on Lot of my inventory was reduced by 5% after initiating VIN IQ."
-Stu Berkley, General Manager, Middletown Honda
VIN IQ’s Free Marketing Analysis will help dealers answer the following critical questions:
Which campaigns are driving the most traffic to particular vehicles?
Are there instances of multiple campaigns promoting the same vehicles?
Where is your marketing spend being duplicated, leading to unnecessary costs?
Which units are neglected by all of your marketing efforts?
What can you do to resolve these shortcomings in your marketing tactics?
The Costly Problem
Dealers invest significant resources in their marketing campaigns, aiming to drive traffic to their websites. However, these campaigns often end up continuously promoting the same set of popular vehicles. This results in a significant waste of marketing spend when multiplied across the various channels that dealers use.
The Transparent Solution
With VIN IQ’s free Marketing Analysis dealers can easily compare the vehicles that each campaign and channel are promoting, as well as which vehicles are not receiving any ad exposure. This level of granularity is a game changer and eliminates redundancies while improving exposure for all vehicles in inventory.
