Discover how your dealership can combat
rising Days on Lot with
VIN IQ’s free Marketing Analysis
“The average Days on Lot of my inventory was reduced by 5% after initiating VIN IQ. This was a great result of aging inventory being moved faster due to the increased exposure driven by the VIN IQ optimized Google campaign."
- Stu Berkley, General Manager, Middletown Honda
No commitment, only Actionable Insights
Get vehicle-by-vehicle performance reporting included in your free Marketing Analysis and combat rising Days on Lot by identifying in real-time which vehicles need more traffic exposure to accelerate their sales turn.
Get the best Marketing Returns in the Automotive Industry
Included with your dealership’s free Marketing Analysis is VIN IQ’s Ad Integration with Google & Facebook ads to automatically promote vehicles in need of exposure.
Frequently Asked Questions
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VIN IQ will analyze your dealership’s marketing traffic at the vehicle level to determine exposure levels on any particular vehicle in inventory.
VIN IQ is able to integrate with major ad platforms, such as Facebook and Google, to automatically promote vehicles in need of exposure based on their Vehicle Details Page (VDP) activity.
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VIN IQ’s free Marketing Analysis starts by first analyzing your dealership’s inventory in real-time to provide vehicle-by-vehicle marketing reporting. Dealers can then integrate VIN IQ into their ad campaigns (Facebook, Google, etc) to promote vehicles in need of exposure.
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• Campaign Return on Investment: a campaign comparison with over 45+ metrics at the VIN-level
• VDP Analysis: a comprehensive breakdown of which channels are driving traffic to your inventory's Vehicle Detail Pages (VDPs)
• Sold Analysis: a detailed historical understanding of your dealership’s Sell-Through and Turn Rate, Lifetime Campaign Spend Per VIN, and many other VIN-centric reports
• Shopper Quality: a meaningful view into which campaigns are driving high quality (and return!) shoppers
• Group Reporting (available only with Impact): built for dealer groups, VIN IQ provides roll-up reporting across the group and displays detailed individual store spend per VIN
